Comprehensive design of pharmaceutical packaging

When it comes to packaging design, people will think of shopping malls with a wide range of product packaging, which is rich in colors and styles, but those are only part of what we call packaging design. Many commodities only focus on the effects of their individual packaging or packaging, while ignoring other aspects of the design, which affects the sales and use of the product. Especially for drugs that are closely related to people's lives, their packaging must pay more attention to comprehensive design.

The main function of packaging is to protect the contents, and medicines as a special commodity must first work on the packaging design. Drugs because of their special nature, some need to prevent moisture, and some need to avoid light, and some need to be sealed, etc., which requires us to design the inner packaging should be fully and comprehensively consider many factors in order to ensure the safety and efficacy of drugs. As many of our common water needle preparations, some manufacturers use simple packaging materials in packaging design—a kind of thin corrugated paper as cushion material for ampoules, causing serious damage to the medicines during transportation, and at the same time It is extremely incompatible with its finely printed outer packaging. In fact, some pharmaceutical manufacturers have long designed and used a blow molding material to act as a base for an ampoule, which is economical, beautiful, and safe. For instance, when ginseng royal jelly was once very popular, this material was first used. At present, blow molding products have been widely used, with rich colors, various shapes, and reasonable structures. They play a very good role in protecting ampoules in liquid needle preparations and fragile medicines such as glass bottles. Another example is the blister package commonly used for solid preparations. It has long been made of aluminum foil and PVC. Later, it has successfully designed a double aluminum package, which has better sealing performance and a more beautiful appearance. Now it is used by many manufacturers.

While designing the inner packaging, it is also important to pay attention to the design of the packaging and to ensure the safe and convenient use of the medicine. The medicines have special characteristics and they are used in a variety of ways. If they are swallowed by mistake, they may cause harm to the patient's body. In order to ensure the safety of patients' medications, they should be designed for the sake of patients. For example, the child's antipyretic drug Baifen Ning, in order to prevent children from mistaken service, bottle mouth designed a unique locking device, children can not open their own. At the same time, the medicine is also equipped with a plastic measuring cup with a scale, so that when you feed your child to take medicine, it is no longer a big headache for how to grasp the 5m l, 10m l, which greatly facilitates the use of the patient. Another example is Noel produced by Yangzhou Pharmaceutical Factory. It is required to avoid light during intravenous drip. Therefore, a special light-proof bag is specially equipped at the same time when the packaging is designed, which facilitates the work of medical personnel.

As the saying goes, people rely on clothes and horses to rely on saddles, with good products, but also have a good external packaging and supporting. The packaging of medicines is well-designed in terms of structure, trademark, pattern, text and color, which will leave a good impression on patients. The design of pharmaceutical packaging colors has long been a lot of discussion, not much described here, but the important role of color in it can not be underestimated. The text design is also crucial. The solemn and eye-catching product name, detailed product description, production date, and expiration date are all kinds of publicity for the drug itself, and are also the substance most important to patients.