IKEA IKEA (founded in 1943, the Swedish IKEA Group has become the world's largest furniture and household goods business)
IKEA (IKEA) was founded in Sweden in 1943. “Creating a better everyday life for most people†is the direction that IKEA has been working since its inception. The IKEA brand has always been associated with improving people's quality of life and adhering to the business tenet of “providing as many customers as possible, well-designed, well-functioning, low-cost household itemsâ€.
While providing a wide variety of beautiful and practical household items that ordinary people can afford, IKEA strives to create a business model centered on the interests of its customers and society, and is committed to environmental protection and social responsibility issues. Today, the Swedish IKEA Group has become the world's largest furniture and household goods business, mainly including seat/sofa series, office supplies, bedroom series, kitchen series, lighting series, textiles, cookware series, house storage series, children's product series, etc. 10,000 products.
At present, IKEA has 310 stores in 38 countries and regions, 11 of which are in mainland China, including Beijing, Tianjin, Shanghai (two), Guangzhou, Chengdu, Shenzhen, Nanjing, Wuxi, Dalian and Shenyang. IKEA's procurement model is a global procurement model. It has established 16 procurement trade regions around the world, including three in mainland China, namely: South China, Central China and North China. At present, IKEA's purchases in China have accounted for 18% of the total, ranking first among IKEA procurement countries. According to the plan, by 2012, IKEA will have 11 retail stores in mainland China, and the required storage capacity will be expanded from the current 100,000 cubic meters to more than 300,000 cubic meters. China has become one of IKEA's largest procurement markets and one of the most important spaces for business growth, and has a pivotal position in IKEA's global strategy.
Procurement model
IKEA's procurement model is a global procurement model. IKEA products are sourced from various trading areas (TradingArea) and shipped to 26 distribution centers around the world and delivered to IKEA stores around the world. IKEA's procurement philosophy and evaluation of suppliers mainly include four aspects: continuous price improvement; strict supply performance/service level; good quality and healthy products; environmental and social responsibility (referred to as IWAY-TheIKEAwayofPurchasinghomefurnishingproducts-IKEA purchasing home Product requirements, it is IKEA's policy on suppliers regarding environmental protection, working conditions, child labor and forest resources).
IKEA has 46 trade representative offices in 16 countries around the world in 32 countries. The staff of the Trade Representative Office evaluates suppliers according to IKEA's best procurement philosophy, coordinates between headquarters and suppliers, implements product procurement plans, monitors product quality, pays attention to suppliers' environmental protection, social security systems and safe working conditions. . Today, IKEA has approximately 1,300 suppliers in 53 countries around the world. On December 30, 2008, in the “2008 World Brand Value Lab Annual Awards†held by the world's authoritative brand value research institute, the World Brand Value Lab, IKEA was honored with good brand impression and brand vitality. China's most competitive brand list "big prize, won the general praise of consumers.
Qumei QM (1987, China Famous Brand, China Famous Brand, Government-designated Purchasing Brand, etc.)
Beijing Qumei Furniture Group Co., Ltd. Introduction: In 1987, Qumei Furniture Brand was born under the tribute of European liberalism and Western visual aesthetic art. In the 22 years that have passed, Qumei Furniture has developed into a large-scale, standardized furniture group integrating design, production and sales with its steady operation, strong strength, mature products and star-rated service. Now he is the vice chairman unit of China Furniture Association, and has many national authority honors such as "China Famous Brand", "China Famous Brand", "China Environmental Label (ie, Ten Environmental Protection Certification)", and government-designated purchasing brands.
Qumei Furniture Group Co., Ltd. has more than 3,000 employees, 4 furniture production bases, 400,000 square meters of factory scale, sales network covering nearly 600 specialty stores nationwide, including 40 stores in an independent store with an area of ​​over 3,000 square meters. Yu Jia.
Qumei Group's manufacturing system has four large-scale manufacturing bases. It has the world's most advanced panel furniture production line and solid wood furniture production line. 80% of the equipment is imported from Germany and Italy. It has invested 20 million yuan to introduce world-class solid wood compression and bending equipment and technology from Denmark. At present, Qumei Group is the only furniture enterprise in China that owns this technology and equipment.
1987-1999: Beijing Qumei Furniture Co., Ltd. was established, and the pioneering launch of "curved wood furniture" became the first enterprise in China to produce curved wood furniture and its supporting furniture. Witnessing the soaring era of China's furniture development, the exclusive purchase of Danish designer Hans, the launch of DL (Danish life) series of products, set off the Nordic fashion in the Chinese furniture market.
2000: Established Qumei International Home Design Center to establish a platform for international designers to communicate. “The first excellent store manager training camp of Qumei†was held in Beijing, and the “Terminal Decision-Winning Theory†was launched. The Huangpu Military Academy in the Chinese furniture industry has begun to take shape. Together with the famous Danish designer team “鹈鹕Design Firmâ€, the SOHO home office furniture series was launched.
2001: Qumei's first black "concept store" opened in Beijing, and the unprecedented "black concept" led the furniture industry. Joint venture with Danish century-old classic brand Cununfishi Furniture Co., Ltd. to bring handed down furniture to China. The first “Green Choice†environmental certificate issued by the China Commodity Society marked the official launch of the green engineering site of the Chinese furniture industry. Develop and implement an ERP management system.
2002: Won the "Beijing Famous Trademark".
2003: “Qumei Furniture Shunyi Industrial Park†was officially completed and put into production, leading the furniture industry into a new era of industrialization.
2004: The concept of “self-service furniture factory†and “industrial tourism†was first created. Won the CCTV home industry advertising standard.
2005: Won the “Ten Ring†logo of the Environmental Protection Center of the State Environmental Protection Administration. Won the title of China Famous Trademark as assessed by the Trademark Office of the State Administration for Industry and Commerce. The "Vig Shangpin" series and the "Classic Space" series were born.
2006: Qumei entered Japan, opened Qumei brand store in Tokyo and won the title of China Famous Brand. Qumei Furniture became the first furniture company in China to receive this honor. The "Northern Sunshine" series and the "Gummy Candy" series were born.
2007: Won the “Top Ten Independent Innovation†enterprises in Shunyi, Beijing. Qumei Furniture's new global image store opened in Beijing. It is the largest independent brand furniture store in China. It was designed by world-class designers Parrit and Claude. It marks the birth of Qumeixin's business image and marks the production of Qumei. The brand's gorgeous transformation to commercial brands. Qumei Brand won the “Brand China Golden Jubilee Award – China Top 10 Brand of the Year in the Home Furnishing Industry†in the brand China General Appraisal (2006-2007) series of selection activities. The "Family House of Maple", "Lu Ke Sofa", "Snail" series, and "Dot" series were born. Inabella Furus, the fashion forecaster of the international top product Giorgio Armani, was invited to design a sofa for Qumei, which set off the “Sofa Revolution†and created a precedent for furniture companies to introduce international fashion design fashion.
2008: Passed the ISO9001 quality management system certification and ISO14001 environmental management system certification, becoming one of the few furniture environmental protection enterprises. . The "Art Space" series was born with 09 new products: Manhattan Life Series, Flower Series, Ship Deck Series.
2009: Daqing opened the first domestic youth-themed furniture franchise store in Manhattan, and landed in Chongqing and Anshan, leading the region's elite home fashion trend, Qumei e World Network Mall successfully launched, and opened up the "cement + mouse" network marketing model.
Fuye (Shuangye Furniture Industry Co., Ltd., established in 1995, China Famous Brand, Heilongjiang Famous Trademark)
About Fuye Furniture Industry Co., Ltd.: Established on July 8, 1995. It is a modern large-scale enterprise specializing in the design and production of solid wood furniture. It is one of the largest bases in the domestic solid wood furniture manufacturing industry. Its sales outlets are distributed more than 300 at home and abroad, and the company has set up Double Leaf (Holding) Germany Co., Ltd. in Germany. Established Futaba Furniture (Vancouver) Industrial Co., Ltd. in Vancouver, Canada.
The annual production capacity is 1.5 million pieces (sets) of solid wood furniture. The main products include restaurants, bedrooms, study rooms, guest rooms, hotels, offices, home improvement, accessories, solid wood composite flooring and other nine series of nearly 300 varieties. Products are exported to Russia, Germany, Canada, South Korea, Japan and other countries.
Shuangye Furniture Industry Co., Ltd. is the governing unit of China Furniture Association, the deputy director unit of China Furniture Association Solid Wood Furniture and Wood Industry Committee, and the Heilongjiang Provincial Ecological Park and Industrial Tourism Demonstration Unit.
"Shuangye" brand solid wood furniture was selected as China's famous brand products by the State Administration of Quality Supervision, Inspection and Quarantine in September 2006, and was recommended by the Ministry of Finance and the State Environmental Protection Administration as the government procurement office.
The “Shuangye†trademark was recognized as a well-known trademark in China by the State Administration for Industry and Commerce in April 2009.
Fuye Company took the lead in passing the ISO9001 international quality management system certification, ISO14001 international environmental management system certification, GB/T24024idtISO14024 China environmental labeling product certification, and obtained the national standard conformity credit certificate.
Shuangye Furniture Co., Ltd. is located in Qitaihe City, Heilongjiang Province, which is rich in forestry resources. It relies on its unique geographical advantages and adopts high-quality wood from Russia's Far East and China's Changbai Mountain. It introduces internationally advanced production equipment and unique processing in Germany, Italy and Japan. The technology, with leading independent product R & D team, perfect intellectual property protection system, the company's independent research and development and innovative products, has more than 30 national product design and utility model patents.
Based on the principle of “taking advantage of others and using it for meâ€, Shuangye Company has integrated the management experience of many well-known enterprises at home and abroad, and created a scientific management model with distinct personality suitable for the development of double-leaf, which has been carefully designed for many years. The corporate culture has become the soul of the development of Futaba.
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