Chinese charm prevails in the wrist (picture)

Today, Chinese fashion is popular, whether it is fashion or watches, gold designers have racked their brains to connect with "China": material, design, artistic conception ... Watches decorated with Chinese patterns and words, with their unique appearance design And cultural connotation attracted many people's favor. Why do luxury brands have such a strong Chinese complex and so much favor of Chinese elements? Apart from the reasons of art, interests and markets may be enough to subvert the popular rules of fashion circles. Now that China's luxury consumer market is so vibrant, why not let Chinese elements make a big name for it? Why not do it? Chinese culture is an endless treasure, and watch brands are also digging from different angles.

Animal totem

Dragon has always been a totem symbol of Chinese worship. Many watch factories in Switzerland have launched watches with dragon as their theme, showing respect for the Chinese and traditional Chinese culture. This move also led to the subsequent trend of making "Dragon Watch".

Piaget launched the dragon and phoenix enamel pair watch this year. On the one hand, it reflects the Chinese people's cultural feelings about the dragon and phoenix pattern. On the other hand, it re-interprets the watch in the new century and applies artistic strokes to the dial with traditional enamel micro-painting techniques. Glashütte worked with Meissen, Europe's oldest famous porcelain, to create the Dragon Wall-Nine Dragon Wall Watch. The inspiration comes from the "Kowloon Wall" in front of the Imperial Palace of the Forbidden City. On the crystal clear enamel surface, hand-painted Kowloon, each dragon is churning freely, with different shapes, cleverly crafted. In addition to Meissen enamel painting, and also combined with German mechanical technology, each watch is equipped with Cal.100 automatic winding movement, 18K white gold material. Xianhe, Qilin and other Chinese totems also appeared on the watch dial.

The Chinese zodiac, a traditional Chinese element, is also the heart of every watch brand. As early as 2007, Piaget deliberately added ancient and profound Chinese cultural elements to the design, and solemnly launched a set of 12 models of the Dancer Zodiac watch series. As a unique animal in China, the precious panda is also loved by watch brands. Bats with the same sound as "Fu" and pheasants in traditional Chinese painting have all been reinterpreted on the dial.

The crane of Hublot's art series

The crane is one of the ancient totem worshippers in ancient China. It has the auspicious meaning, the symbol of integrity, and the utility of protecting the imperial power. The creativity of the HUBLOT Hublot Art Series is completely different from the tough style of a typical Hublot watch. Inspired by cranes, displayed with filigree enamel painting and gold carving art, it has become a hot item at watch auctions.

Jacques Deloitte Enamel Series

The micro-painted ivory large open flame enamel dial watch is specially painted with unique enamel. The dial composition is an imposing tiger full of natural beauty. The mood is peaceful and the brush strokes are delicate. traditional Chinese painting. The watch is equipped with a double barrel automatic winding movement, which is a limited edition of only 8 Numerus Clausus.

Architectural text

The building is called the backbone of the nation. Broad and profound Chinese architecture not only confirms the oriental wisdom that has been cited by others, but also becomes a source of inspiration for watch designers. As a combination of the two cultures, the inspiration from the architecture creates a richer expression and cultural connotation of the watch.

The watch brand that also chooses Chinese landmark as the design inspiration, there is also the world-famous Athens (Ulysse Nardin) which is famous for its diversified watch products. Only at the time of the 2008 Beijing Olympics, Athens launched two watches with the theme of the Temple of Heaven and the Bird's Nest. In the enamel-painted world landmark series "Temple of Heaven", Athens reappears the most famous temple of worship in the Temple of Heaven with the ancient filigree enamel craftsmanship.

Compared with Western letters such as A, B, and C, Chinese square characters are more abundant in expression. This prominent difference has been perceived by Western watch manufacturers more than a hundred years ago. Some brands that entered the Chinese market earlier even used Chinese characters are used as their own brand names, and they are printed on prominent places such as dials. Blancpain shows the importance of the Chinese watch market, specially selected the number 8 that represents wealth for the Chinese, and displayed it with a capital "捌" to design the Blancpain CHINA8 automatic mechanical watch. .

There is also Jacques Rodriguez who also has a special liking for eight. Since the 18th century, Jacques-Dro has a deep historical relationship with China and is the most important watch brand of the Chinese Royal Collection. The number "8" is a lucky number highly admired by Jacques Deroy. To a certain extent, this is also related to Chinese culture.

Jaeger-LeCoultre Qing Dynasty Flowers

Painting enamel painted table

The three simple words, unpretentious, meticulous, and mechanical excellence, describe the basic characteristics of the Jaeger-LeCoultre Master Ultra Thin watch. The Master Ultra Thin series adheres to its traditional philosophy and maintains a pure and simple shape. The time shown in Chinese characters and the flowers of Chinese paintings reveal a rich Chinese style. Graceful and elegant yet classic.

Temple of Heaven in Athens World Landmark Series

Taking the famous Chinese landmark, Beijing Temple of Heaven as the theme of production, the Pianian Temple, which will be built on the three-story white marble altar, will come to life and fully display its unique style. Each enamel-painted dial requires more than 500 mm of hair-thin gold wire, and it takes more than 50 hours of work to complete up to 26 baking procedures.

Blancpain complex gold carving watch

This year Blancpain launched the first 45 mm diameter watch of the VILLERET family. The dial adheres to Blancpain's classic traditional style, with enamel scales, and the transparent back cover shows a gorgeous movement decoration completely completed by Blancpain masters. The back of this watch shows the style of the Great Wall of China. The winding wall and the back of the semi-hollow watch are integrated.