First, cleaning products refer to cleaning products such as detergents, hand sanitizers, and disinfectants. However, it is not uncommon for cleaning products to be kept clean. The nozzles of hand sanitizers do not drip even when they are touched. The laundry detergent hasn't opened the bag yet, but a layer of detergent powder has been attached to the outside of the bag - just because of packaging problems, the cleaning product is "not clean."
Such problems are not rare, reflecting the many deficiencies in the cleaning product packaging industry in China. Taking detergent products as an example, although the industry has achieved rapid development in recent years, product categories have greatly increased, and liquid detergents and other new products have gradually increased, but the gap between the overall packaging level and the international advanced level is still large. Due to the low level of design of the packaging machinery, the traditional powdered detergent powder is inaccurate in measurement and sealed after the plastic bag is sealed. It is suitable for different fluidity and different specific gravity of powder and different specifications of the packaging. Unsatisfactory, it is necessary to manually adjust the machine before filling, which takes a long time; the degree of automation of the packaging equipment is low, and the throughput of the bagging, filling, and sealing one-stream assembly line filling machine is small. Most enterprises use a single filling machine. In addition, due to a large amount of gas remaining in the packaging bag during the filling, a slight squeeze, the plastic bag seals easily cracked, resulting in detergent leakage. In order to solve this problem, some companies have artificially pierced some “venting holes†in plastic bags so that the gas in the bags will be discharged, but detergent will be affected by moisture and affect the quality of the products.
The problem of liquid detergent packaging is mainly manifested in the low degree of automation of domestic filling machines, which can not achieve filling and labeling at one time; the production efficiency of the machine is low, and the measurement accuracy is also far from that of foreign countries. In addition, the gun has a low level of manufacturing, backward style, lack of innovation in appearance, and poor precision. Moreover, many domestic companies purchase molds directly from abroad, but these molds are mostly products that have already been eliminated from abroad. The mold design lacks the latest design concepts. A mold can produce dozens of products, but there are certain differences between products. The difference is large, and it is difficult to achieve the matching of the products, resulting in poor sealing of the spray gun. With the expansion of the sales radius, the airtightness of the spray gun is not suitable for the long-distance transportation of the product, and the leakage of the contents of the spray gun also occurs during transportation.
In addition, the beauty of the appearance of the product is also a concern for the detergent manufacturer. According to industry analysts, the major causes of color differences are the following: First, uneven ink transfer results in large print color deviations, which affects the quality of printing; secondly, the distribution of printing plate dots is uneven, and printing plates are worn for too long. The dot distortion also affects the printing quality; also, in the printing process, the printing pressure is unstable and the dot expansion is uneven, the color difference of the printed product is large, and the color distribution is not uniform.
Causes of “uncleanness†of cleaning products In addition to the above points, there are also many problems with packaging manufacturers:
â—ŽInconsistent technical standards
First of all, it is required that the packaging container or the plastic bag has the function of protecting the product. For example, plastics and other chemicals and the contents are in long-term contact, and they cannot be miscible and result in deterioration of the product. But also can withstand long-distance transport does not leak. And because it belongs to the daily necessities, it must withstand the repeated use of consumers, such as hand-washing liquid spray gun, the number of presses should reach a certain standard; Secondly, in the appearance requirements of neat appearance, smooth, no glitches, clear print content, complete. Especially for hand sanitizer containers, the popular bottle shape at home and abroad has been relatively single, but there are changes in the specifications. Manufacturers pay attention to the brand to attract the attention of buyers, and pay great attention to the design of the bottle body layout, which prints on the bottle body. Such as the sharpness of the pattern, the saturation of the color and other aspects are very demanding.
â—ŽShort service
For example, in the inspection standards, packaging manufacturers should pay attention to communicate with manufacturers, some manufacturers have independent enterprise standards, but because many packaging companies rely on the production of standards are too general, and have not been quantified to test the product according to data indicators Qualified or not, some appearance and functional requirements have not been described in detail or described. This requires the two parties to fully communicate and implement acceptance standards, inspection methods, and cooperation processes in the early stage of cooperation.
â—Ž Weak product development and production capacity
Should pay attention to strengthening its own technical strength, including product research and development capabilities and other software and production, testing equipment, instruments and other hardware facilities. Manufacturers are willing to choose those partners with strong development capabilities, short production cycles, and good product quality.
Second, the packaging of cleaning products needs to be both protective, functional and decorative. The Trinity is the future direction of the development of cleaning products packaging. These include the extensive use of labels, the development and design of environmentally friendly materials, and the design and improvement of existing packaging.
â—Ž The application of labels will become more and more extensive
Because sticker can enable designers to design packaging containers more freely, it is highly operable, and if the packaging color is more than four, the cost of the label is lower than screen printing. Therefore, adhesive labels still have broad development prospects in the world. Taking the packaging material of American cosmetics as an example, sticker labels account for about 46% of its packaging materials market. According to statistics, the demand for self-adhesive labels in China is growing rapidly at a rate of more than 20% each year. At present, domestic self-adhesive labels for cleaning products have the following characteristics: Only a few manufacturers in China have changed from screen printing to self-adhesive labels on external packaging, such as “Kai Mi Befen†hand sanitizer and “Lan Moon†hand sanitizer. , "Weilushi" disinfectant, etc., but both the growth rate and the number of manufacturers are far less than the cosmetics manufacturers. As far as the material of the label is concerned, there are mainly paper labels and film labels. Due to the high technical content of film labels, the cost required is also much higher than paper labels. General three-layer film label, each layer has different requirements. For example, the first layer requires good combination with the ink, the third layer requires good bonding with glue, the middle layer is the carrier, and the color of the label is determined by this layer. In spite of the high price of film labels, the advantages are obvious. The growth rate of film labels in the cosmetics industry is very fast. The domestic “Kaibeifen†hand sanitizer, “Weiluoshi†disinfectant, etc. use paper labels, and “Lan Moon†wash hands. The liquid uses an ultra-transparent film label. In-mold labels are rarely used by domestic users. Although in-mold labeling has a good anti-counterfeiting function, the cost required is not higher than traditional labels, and it is a new type of labeling technology with great potential. However, since the in-mold labeling container is produced, it is impossible to change the label, which affects the production flexibility. This requires the manufacturer to have an accurate sales forecast for the product, which limits the rapid development of in-mold labeling.
â—Ž Development and design of green packaging materials
Many foreign manufacturers have begun to pay attention to environmental protection issues. The selection of packaging materials should consider whether these materials can be recycled, but domestic manufacturers do not seem to have paid attention to this issue. A company in South Africa introduced a new type of packaging detergent to the market. The package consists of an outer box made of kraft paperboard and an inner sleeve made of a single-sided leather backing paper. The outer carton is printed with UV ink, and it is glazed with a high-gloss clear lacquer. The inner sleeve design prevents the detergent from sliding out of the open carton, and facilitates closing of the carton after the tear bar is withdrawn. The top of the carton is like a lid and snaps onto the inner sleeve. The tear strip is reinforced with a PP tape and is pulled up with a clearly marked, easily liftable sheet and tears along the scratches on the outer box. There is a teaspoon in the package to distribute the dose of detergent, which is convenient for users to use washing powder.
â—Ž plastic containers still occupy an important position, but the packaging materials and packaging design - need to continue to innovate
Plastic containers are one of the main forms of cleaning product packaging. Today's plastic containers even have the transparent properties that were only found in glass. For example, the recent new product PETG is easily dyed in various colors and its transparency remains unchanged even after anti-UV treatment. Recently, a U.S. company launched a product called "Kitchen Liquid Hand Wash with Sponge Bottle." At the top of the container is an ergonomically designed nozzle that can be unscrewed to facilitate the use of liquid soap. A sturdy baffle divides the container into two parts, with hand sanitizer on the front and a sponge behind it. At the bottom of the back part of the container there are four oval holes for the purpose of expelling the sponge's moisture. The label uses a 5-color printed PVC heat shrink film with a thickness of 6u.
In general, foreign cleaning companies are more skilled than domestic companies in the design of packaging and materials, and they are also more widely and creatively selected.
Such problems are not rare, reflecting the many deficiencies in the cleaning product packaging industry in China. Taking detergent products as an example, although the industry has achieved rapid development in recent years, product categories have greatly increased, and liquid detergents and other new products have gradually increased, but the gap between the overall packaging level and the international advanced level is still large. Due to the low level of design of the packaging machinery, the traditional powdered detergent powder is inaccurate in measurement and sealed after the plastic bag is sealed. It is suitable for different fluidity and different specific gravity of powder and different specifications of the packaging. Unsatisfactory, it is necessary to manually adjust the machine before filling, which takes a long time; the degree of automation of the packaging equipment is low, and the throughput of the bagging, filling, and sealing one-stream assembly line filling machine is small. Most enterprises use a single filling machine. In addition, due to a large amount of gas remaining in the packaging bag during the filling, a slight squeeze, the plastic bag seals easily cracked, resulting in detergent leakage. In order to solve this problem, some companies have artificially pierced some “venting holes†in plastic bags so that the gas in the bags will be discharged, but detergent will be affected by moisture and affect the quality of the products.
The problem of liquid detergent packaging is mainly manifested in the low degree of automation of domestic filling machines, which can not achieve filling and labeling at one time; the production efficiency of the machine is low, and the measurement accuracy is also far from that of foreign countries. In addition, the gun has a low level of manufacturing, backward style, lack of innovation in appearance, and poor precision. Moreover, many domestic companies purchase molds directly from abroad, but these molds are mostly products that have already been eliminated from abroad. The mold design lacks the latest design concepts. A mold can produce dozens of products, but there are certain differences between products. The difference is large, and it is difficult to achieve the matching of the products, resulting in poor sealing of the spray gun. With the expansion of the sales radius, the airtightness of the spray gun is not suitable for the long-distance transportation of the product, and the leakage of the contents of the spray gun also occurs during transportation.
In addition, the beauty of the appearance of the product is also a concern for the detergent manufacturer. According to industry analysts, the major causes of color differences are the following: First, uneven ink transfer results in large print color deviations, which affects the quality of printing; secondly, the distribution of printing plate dots is uneven, and printing plates are worn for too long. The dot distortion also affects the printing quality; also, in the printing process, the printing pressure is unstable and the dot expansion is uneven, the color difference of the printed product is large, and the color distribution is not uniform.
Causes of “uncleanness†of cleaning products In addition to the above points, there are also many problems with packaging manufacturers:
â—ŽInconsistent technical standards
First of all, it is required that the packaging container or the plastic bag has the function of protecting the product. For example, plastics and other chemicals and the contents are in long-term contact, and they cannot be miscible and result in deterioration of the product. But also can withstand long-distance transport does not leak. And because it belongs to the daily necessities, it must withstand the repeated use of consumers, such as hand-washing liquid spray gun, the number of presses should reach a certain standard; Secondly, in the appearance requirements of neat appearance, smooth, no glitches, clear print content, complete. Especially for hand sanitizer containers, the popular bottle shape at home and abroad has been relatively single, but there are changes in the specifications. Manufacturers pay attention to the brand to attract the attention of buyers, and pay great attention to the design of the bottle body layout, which prints on the bottle body. Such as the sharpness of the pattern, the saturation of the color and other aspects are very demanding.
â—ŽShort service
For example, in the inspection standards, packaging manufacturers should pay attention to communicate with manufacturers, some manufacturers have independent enterprise standards, but because many packaging companies rely on the production of standards are too general, and have not been quantified to test the product according to data indicators Qualified or not, some appearance and functional requirements have not been described in detail or described. This requires the two parties to fully communicate and implement acceptance standards, inspection methods, and cooperation processes in the early stage of cooperation.
â—Ž Weak product development and production capacity
Should pay attention to strengthening its own technical strength, including product research and development capabilities and other software and production, testing equipment, instruments and other hardware facilities. Manufacturers are willing to choose those partners with strong development capabilities, short production cycles, and good product quality.
Second, the packaging of cleaning products needs to be both protective, functional and decorative. The Trinity is the future direction of the development of cleaning products packaging. These include the extensive use of labels, the development and design of environmentally friendly materials, and the design and improvement of existing packaging.
â—Ž The application of labels will become more and more extensive
Because sticker can enable designers to design packaging containers more freely, it is highly operable, and if the packaging color is more than four, the cost of the label is lower than screen printing. Therefore, adhesive labels still have broad development prospects in the world. Taking the packaging material of American cosmetics as an example, sticker labels account for about 46% of its packaging materials market. According to statistics, the demand for self-adhesive labels in China is growing rapidly at a rate of more than 20% each year. At present, domestic self-adhesive labels for cleaning products have the following characteristics: Only a few manufacturers in China have changed from screen printing to self-adhesive labels on external packaging, such as “Kai Mi Befen†hand sanitizer and “Lan Moon†hand sanitizer. , "Weilushi" disinfectant, etc., but both the growth rate and the number of manufacturers are far less than the cosmetics manufacturers. As far as the material of the label is concerned, there are mainly paper labels and film labels. Due to the high technical content of film labels, the cost required is also much higher than paper labels. General three-layer film label, each layer has different requirements. For example, the first layer requires good combination with the ink, the third layer requires good bonding with glue, the middle layer is the carrier, and the color of the label is determined by this layer. In spite of the high price of film labels, the advantages are obvious. The growth rate of film labels in the cosmetics industry is very fast. The domestic “Kaibeifen†hand sanitizer, “Weiluoshi†disinfectant, etc. use paper labels, and “Lan Moon†wash hands. The liquid uses an ultra-transparent film label. In-mold labels are rarely used by domestic users. Although in-mold labeling has a good anti-counterfeiting function, the cost required is not higher than traditional labels, and it is a new type of labeling technology with great potential. However, since the in-mold labeling container is produced, it is impossible to change the label, which affects the production flexibility. This requires the manufacturer to have an accurate sales forecast for the product, which limits the rapid development of in-mold labeling.
â—Ž Development and design of green packaging materials
Many foreign manufacturers have begun to pay attention to environmental protection issues. The selection of packaging materials should consider whether these materials can be recycled, but domestic manufacturers do not seem to have paid attention to this issue. A company in South Africa introduced a new type of packaging detergent to the market. The package consists of an outer box made of kraft paperboard and an inner sleeve made of a single-sided leather backing paper. The outer carton is printed with UV ink, and it is glazed with a high-gloss clear lacquer. The inner sleeve design prevents the detergent from sliding out of the open carton, and facilitates closing of the carton after the tear bar is withdrawn. The top of the carton is like a lid and snaps onto the inner sleeve. The tear strip is reinforced with a PP tape and is pulled up with a clearly marked, easily liftable sheet and tears along the scratches on the outer box. There is a teaspoon in the package to distribute the dose of detergent, which is convenient for users to use washing powder.
â—Ž plastic containers still occupy an important position, but the packaging materials and packaging design - need to continue to innovate
Plastic containers are one of the main forms of cleaning product packaging. Today's plastic containers even have the transparent properties that were only found in glass. For example, the recent new product PETG is easily dyed in various colors and its transparency remains unchanged even after anti-UV treatment. Recently, a U.S. company launched a product called "Kitchen Liquid Hand Wash with Sponge Bottle." At the top of the container is an ergonomically designed nozzle that can be unscrewed to facilitate the use of liquid soap. A sturdy baffle divides the container into two parts, with hand sanitizer on the front and a sponge behind it. At the bottom of the back part of the container there are four oval holes for the purpose of expelling the sponge's moisture. The label uses a 5-color printed PVC heat shrink film with a thickness of 6u.
In general, foreign cleaning companies are more skilled than domestic companies in the design of packaging and materials, and they are also more widely and creatively selected.