In Shandong Province, the water conservancy staff and Haijiang Hotel have built their foundation on water management. Through continuous efforts in deepening reforms, they have effectively utilized human, financial, and material resources to expand their business operations, achieving remarkable results.
One key change has been shifting perspectives and enhancing market awareness to boost enterprise competitiveness. The leadership has redefined enterprise management by fostering innovative thinking. Over recent years, through various training sessions and workshops organized by relevant departments, employees have gained a deeper understanding of the market economy. They now recognize that water management units are not just public institutions but also operating enterprises. This realization has driven them to adapt to the trends of market development, actively engage with society, and seek sustainable growth. These efforts have provided valuable learning opportunities for employees, broadening their knowledge and improving their skills, which in turn has supported the company's overall development.
Over the past three years, the hotel has successfully welcomed over 60,000 guests, hosted 300 conference teams, and maintained an annual room occupancy rate of 40%, meeting all set targets.
To strengthen internal capabilities and improve work quality, Haijiang Hotel has focused on several key areas. First, it has emphasized leadership and strategic direction, creating a positive and cooperative environment. By leveraging its strengths and ensuring coordination among staff, the hotel has fostered a culture of unity, hard work, and mutual support. Employees now view the hotel as a harmonious family where everyone works together for common success.
In the face of intense competition within the hotel industry, Haijiang Hotel has taken a strategic approach. With dozens of hotels and guesthouses in the area, the hotel has conducted thorough analysis and comparisons to find its unique positioning. By collaborating with peers, it has created a win-win situation, building goodwill and securing a solid market share.
The hotel has also improved its rules and regulations to ensure scientific and systematic management. A variety of policies, such as "Staff Ethics Standards," "Employee Code of Conduct," "Job Responsibilities," "Document Management Measures," and "Room Sales Policies," have been established. These have been continuously refined during implementation, leading to better coordination between departments and reducing internal conflicts.
To further enhance the hotel’s comprehensive benefits, it has actively transformed its internal operations. It has shifted from traditional guesthouse management to a more diversified model, offering services like room service, conference support, private room services, and security. While continuing to serve individual customers, it has also expanded to target meetings and training programs within the water conservancy system and other sectors. Additionally, it has increased the rental rate of long-term private accommodations.
Haijiang Hotel has also embraced a multi-business strategy, expanding beyond basic accommodation and dining to provide all-round services such as multi-purpose halls and event facilities. From administrative systems to contract-based management, the hotel continues to evolve and adapt to meet the needs of a dynamic market.
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